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Practicing Strategy in An Uncertain World

01.02.21 | Cuca Margoux

A modern strategy that works will require leaders to learn new skills and apply new tools. Here’s a primer for a refreshed approach.

Kristian Ebbesen Fjelde and his team knew that the executive committee meeting scheduled in mid-2019 to discuss the future strategy of their company was more important than most. Equinor had changed its name in May 2018 from Statoil to signify that it wanted to become a more diversified energy company and take a leading role in the long-term goal of transitioning out of fossil fuels. Equinor was Norway’s biggest energy producer, and its leaders understood that the structural shifts in the market necessitated a radical shift in the business that would require more than a simple rebranding. Instead of putting together a presentation, Fjelde decided to run a “strategic beliefs” card game. 

read more in strategy-business.com

5 Tips for Channeling Your Inner Confidence

01.02.21 | Cuca Margoux

How do you channel your inner confidence?

I channel my inner confidence through humor and not taking everything super seriously. Being younger and female in an older, male-dominated industry, my natural instinct is to act older than I am. However, I often feel the most confident when I open up to people, am vulnerable and let my guard down.

—Naomi Shah, CEO and founder of Meet Cute

read more in success.com

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